April 2026 product update
Expanded free plan
We've made the free tier significantly more generous. Every new user now gets:
- 25 workflows (up from 10)
- 3 AI analyses per month — try the deep workflow analyst on your most complex automations
- PNG export — share your workflow map with your team
- Basic canvas tools — sections and sticky notes for annotating your map
- Flow timeline — see your full lifecycle execution order
- Property impact view — see which workflows read and write each property
The philosophy: discover every feature for free, upgrade when you need more volume.
Compare page redesign
The workflow comparison tool has been rebuilt from the ground up:
- Relationship analysis — Entflow now classifies how two workflows relate: Conflicting, Dependent, Overlapping, Connected, Parallel, or Unrelated. The banner at the top shows the relationship type with a clear icon and colour.
- Shared conflicts only — instead of showing every conflict for each workflow separately, the compare page now shows only conflicts that involve both compared workflows.
- Shared property writes and data flow — see which properties both workflows write to, and whether one writes what the other reads.
- Swap button — click the arrows between the selectors to instantly swap workflows A and B.
- Compact layout — score bars, issues, and conflicts are all significantly more compact than before.
Cleanup page improvements
Cleanup recommendations are now more actionable:
- Click any workflow in a recommendation to see an inline overview — trigger conditions, action steps, and dependencies — without leaving the page.
- Expand all — open every workflow in a conflict at once to compare them side by side.
- AI findings from the workflow analyst now appear as cleanup recommendations automatically.
- Category tooltips — hover over any category tab to see what it means.
Deleted workflows survive sync
Previously, if you deleted a workflow from the map and then synced, it would reappear. Now soft-deleted workflows stay deleted across syncs. The sync still updates their metadata (name, actions, enrollment criteria) so you see fresh data if you restore them, but the deleted status is preserved.
Separate map canvases
Each map tab (Active, Inactive, Deleted) now has its own independent canvas. Custom shapes, sticky notes, connectors, and node positions are all scoped per view. Annotate your active map without cluttering the deleted view.
Human-readable values everywhere
Raw HubSpot internal values no longer leak into the UI:
- Operators like IS_KNOWN and IS_ANY_OF now display as "is known" and "is any of"
- Email activity types like REPLY_FROM_CONTACT become "Contact replied"
- Pipeline stages resolve from numeric IDs to actual stage names from your portal
- Conflict types like PROPERTY_WRITE_COLLISION become "Property Write Collision"
- Status and severity display in consistent title case everywhere
Accuracy improvements
The scoring and detection engines are now more precise:
- Health scorer — loop detection now catches pipeline stage and exact property name matches in enrollment criteria, not just lifecycle and lead status
- Risk scorer — volume factor now differentiates 10k, 50k, and 100k+ contacts instead of capping at 10k. Cascade risk goes higher for workflows with 10+ downstream dependencies.
- Conflict detector — mutually exclusive operators (IS_KNOWN vs IS_NOT_KNOWN) are now recognised, reducing false positive conflicts
- Enrollment parser — added support for behavioural events, custom events, offline activity, workflow enrollment, and ad interactions
Floating shape toolbar
The canvas shape editor now floats directly next to the selected element instead of being pinned to the bottom of the screen. Pan and zoom the map and it stays locked to the element. Dependency connectors can no longer be accidentally deleted.
Admin portal insights
The admin portal detail drawer now shows feature usage charts, AI credit costs with per-feature breakdown, health score distribution, and a health trend sparkline for every portal.
Security and reliability
- Added authentication checks to 9 API routes that were missing portal ownership verification
- HubSpot API calls now have per-request timeouts (30s default, 60s for batch reads) with automatic retry — no more sync timeouts from slow HubSpot responses
If you have feature requests or bugs to report, use the feedback button in the top-right corner of any app page.
Keep going
If this resonates, here's where to dig in next:
- AI Workflow Audit - Health scores and deep AI analysis on every HubSpot workflow.
- Conflict Detection - Catch property write collisions and circular dependencies automatically.
- Property Impact - See every workflow that reads or writes a given HubSpot property.
- Entflow documentation - full reference for everything covered above.
- More from the Entflow blog - RevOps guides, HubSpot patterns, and audit techniques.